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Andy is one of the world’s top sales thought leaders with 168,000 followers on LinkedIn. He is also an accomplished author of two well known sales books.
One of the big themes in Andy’s work is “It’s how you sell, not what you sell”, so we delve into that topic in our discussion.
We also cover how groupthink permeates the sales profession with various concepts becoming fashionable but without the empirical data to support it. We discuss Discovery, and how it is an overlooked; but very critical part of the sale.
Over a 25 year career Steven has been responsible for more than US$4 billion of sales with major tech companies such as Dell, and Targus across the Asia Pacific.
Steven is an accomplished frontline sales and business leader, keynote speaker, consultant and author, dedicated to helping B2B sales leaders implement world-class sales practices.
Years of intense B2B sales research and analysis led to the foundation of Growth Acumen, a modern sales and leadership training, development and advisory service
