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“We cannot solve our problems with the same thinking we used when we created them.” -Albert Einstein

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Why Mofu Sales Matters: Can it make or break your Career?

Why Mofu Sales Matters: Can it make or break your Career?

  Recruitment and MoFu sales. Two of the most critical areas in B2B sales. Really enjoyed being interviewed by Channel Sales expert Marcus Cauchi for his podcast “The Inquisitor.” Marcus and I share a passion for sales recruitment. Attracting top sales talent,...

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Adapting to the New World of Selling

Adapting to the New World of Selling

I recently had the pleasure of being interviewed for Business Essentials by Chris Ashmore. Digital tech has made consumers lives a lot easier; but are businesses keeping up with customer’s buying habits? The sales function and the way that companies sell has not...

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B2B Social Selling Podcast Transcript with Jack Kosakowski

B2B Social Selling Podcast Transcript with Jack Kosakowski

CEO of Creation Agency, a full service B2B marketing agency, Jack Kosakowski joined me on the Future Proof Selling Podcast to talk about Social Selling. As an expert on the B2B seller’s approach to social, Jack shares his insight with us over 30 minutes. “You’re only...

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Sales Win Loss Analysis Cian McLoughlin Transcript

Sales Win Loss Analysis Cian McLoughlin Transcript

Pleasure to post the Podcast Transcript from my interview with Cian McLoughlin, expert on win loss analysis. I have had a lot of discussions with people about this episode. Cian is founder of Trinity Perspective, a sales consulting firm specialising in win-loss...

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Sales Enablement Tamara Schenk Podcast Transcript

Sales Enablement Tamara Schenk Podcast Transcript

Sales Enablement is a fast growing discipline with 59% of sales organisations currently reporting a sales enablement initiative or function compared to only 19% in 2013. Tamara Shenk, Research Director at CSO Insights, the research division of Miller Heiman, discusses...

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Steven Norman Interviewed on Talking Business with Alan Kohler

Steven Norman Interviewed on Talking Business with Alan Kohler

It was a pleasure to be interviewed by Mr Alan Kohler on his show “Talking Business.” We discussed some of the difficulties sales leaders and their teams are facing, and what strategies and systems can be implemented to transform modern sales teams into future proof...

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Next-Gen Lead Generation with Jordan Mara: Podcast Transcript

Next-Gen Lead Generation with Jordan Mara: Podcast Transcript

Master prospector Jordan Mara, founder of Coho Sales Consulting - the world’s leading sales training and enablement business for SaaS startups, shares his insights on the value of a high quality research-driven approach. Steven: Welcome to the show everybody – really...

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