Attracting and Keeping Top Sales Talent with Kara Atkinson

49% of hires don’t work out. The average tenure for sales leaders and managers is less than two years now. It’s more important than ever to fine tune your hiring processes and avoid costly mistakes.

Hiring and keeping top sales talent is a hot issue. Kara Atkinson is “The Sales Recruiter” and is a thought leader on recruitment and retention best practices. Kara talks about how we can make our organisations and ourselves as leaders attractive to top talent. The personal branding of a sales leader is a big factor and one that many sales leaders are not leveraging, Kara gives us some critical advice in this area and many others. From positioning our JDs more effectively to the whole hiring process to the on-boarding experience, it all plays a factor in getting what Kara calls ‘sales virtuosos’ into our business.


As well as being the CEO and founder of her own recruiting firm she also heads up the SPARC Network, a sales network exclusively for elite sales leaders.

Please check Kara out here.

Key Points of our Discussion