Bill Cates of Referral Coach International, is also the author of the new book Radical Relevance – a method for getting the attention of our prospects and customers.
Bill has been an entrepreneur for almost 40 years. He has started, built, and sold two successful book publishing companies.
After the sale of his second publishing company, Bill devoted the last 25 years to the art and science of relationship marketing. He has three books on the topic of referrals: Get More Referrals Now, Don’t Keep Me a Secret, and Beyond Referrals.
Learn more about Bill at www.ReferralCoach.com and his fantastic book Radical Relevance
Over a 25 year career Steven has been responsible for more than US$4 billion of sales with major tech companies such as Dell, and Targus across the Asia Pacific.
Steven is an accomplished frontline sales and business leader, keynote speaker, consultant and author, dedicated to helping B2B sales leaders implement world-class sales practices.
Years of intense B2B sales research and analysis led to the foundation of Growth Acumen, a modern sales and leadership training, development and advisory service