Customers buy from people they Know, Like and Trust.
Daniel Priestley is a super successful global entrepreneur, international speaker and best-selling author. He is an expert on personal branding and one of the founders of Dent Global. Daniel shares with us how customers connect with people much more than they connect with companies or brands.
There is a huge opportunity for salespeople to become trusted in their industry by building up their personal brand and leveraging social media, video and other tools. Salespeople tend to underestimate their value and according to Daniel they are sitting on a mountain of value for their customer audience, it is a matter of getting that value out there in front of the right people.
Enjoy the podcast and be sure to check Daniel out here: