It was a pleasure to interview prospecting expert Jason Bay who offers modern prospecting tips and insights around the key principles of today’s successful prospecting methods.
Jason and his team have written hundreds of cold email sequences and sent thousands of emails for their clients. Their biggest challenge was always coming up with a process that was repeatable but effective.
Jason developed the REPLY Method that allows you to scale up and improve the effectiveness of your messaging.
The REPLY Method focuses on WHY prospects buy. What are their job responsibilities? What challenges do they experience on a regular basis that relate with your product or service? What do they need to see in an email or hear in a cold call to WANT to respond?
The majority of salespeople don’t have a closing problem. They have an opening problem. The REPLY Method removes the mystery of what to say in your cold outreach so you can schedule more meetings and close more deals.
Check Jason out at: Blissful Prospecting
Over a 25 year career Steven has been responsible for more than US$4 billion of sales with major tech companies such as Dell, and Targus across the Asia Pacific.
Steven is an accomplished frontline sales and business leader, keynote speaker, consultant and author, dedicated to helping B2B sales leaders implement world-class sales practices.
Years of intense B2B sales research and analysis led to the foundation of Growth Acumen, a modern sales and leadership training, development and advisory service