Michele Buckley is the Global Sales & Marketing Advisor for the Software and Tech Industry at Gartner. She shares details from her latest research on how buying decisions are getting made in large accounts for Software/Saas and Tech products. She talks about the increased complexity of buying, managing risk in our deals and the importance of leading with business outcomes in all of our customer interactions. Some excellent advice for anyone in this field.
Over a 25 year career Steven has been responsible for more than US$4 billion of sales with major tech companies such as Dell, and Targus across the Asia Pacific.
Steven is an accomplished frontline sales and business leader, keynote speaker, consultant and author, dedicated to helping B2B sales leaders implement world-class sales practices.
Years of intense B2B sales research and analysis led to the foundation of Growth Acumen, a modern sales and leadership training, development and advisory service