Tony shares his thoughts on effective prospecting, how to personalise our messaging to potential buyers and how we must leverage insight to progress the sale. He also gives us real life examples of how these approaches should be used in the real sales world.
Tony also gives us some great advice on how sales teams and salespeople should be leveraging technology so they can be more effective and focus on what really matters.
Tony J. Hughes is a bestselling author and the most read person in LinkedIn on the topic of B2B sales leadership. He is also rated as the most influential person in professional selling within Asia-Pacific by Top Sales World and ranked as the #1 sales blogger by both Top Sales magazine and by Best Sales Blogger Awards.
Over a 25 year career Steven has been responsible for more than US$4 billion of sales with major tech companies such as Dell, and Targus across the Asia Pacific.
Steven is an accomplished frontline sales and business leader, keynote speaker, consultant and author, dedicated to helping B2B sales leaders implement world-class sales practices.
Years of intense B2B sales research and analysis led to the foundation of Growth Acumen, a modern sales and leadership training, development and advisory service