Sales Win Loss Analysis Cian McLoughlin Transcript

Sales Win Loss Analysis Cian McLoughlin Transcript

Pleasure to post the Podcast Transcript from my interview with Cian McLoughlin, expert on win loss analysis. I have had a lot of discussions with people about this episode. Cian is founder of Trinity Perspective, a sales consulting firm specialising in win-loss...
Sales Enablement Tamara Schenk Podcast Transcript

Sales Enablement Tamara Schenk Podcast Transcript

Sales Enablement is a fast growing discipline with 59% of sales organisations currently reporting a sales enablement initiative or function compared to only 19% in 2013. Tamara Shenk, Research Director at CSO Insights, the research division of Miller Heiman, discusses...
Next-Gen Lead Generation with Jordan Mara: Podcast Transcript

Next-Gen Lead Generation with Jordan Mara: Podcast Transcript

Master prospector Jordan Mara, founder of Coho Sales Consulting – the world’s leading sales training and enablement business for SaaS startups, shares his insights on the value of a high quality research-driven approach. Steven: Welcome to the show everybody –...